Google AdWords Ads

Along with the development of the Internet by storm in recent years. The online business has been the potential market for businesses, organizations or individuals doing business. And Google is considered online advertising tool the most effective online worldwide. In addition to basic web search, Google Search also provides 22 other free services and make users really pleased with this service. Thanks to the advantages of the system Vietnam search ads on Google really attractive to our customers and become the bridge put the product information to potential customers most quickly.

What is Google Adwords?

Adwords is a service that operators implement Google ads on search engines and website links in the system. Adwords bring more than 90% of the profits for Google Inc. and is the group's main source of revenue.

Google offers advertising solutions for clients Adwords sponsored by mode Pay per Click (pay-per-click) with three main forms:

• Ads keywords on search engines

• Ads keywords on websites

• Advertising banners on websites

Ad messages customers will be displayed right above or sometimes the search results to advertising method on the search engines.

Messages or banner ads displayed clients at many locations on the website associated with advertising methods available Publishers.

Google adwords for the benefit of online business

Ads by Google Adwords offers the ability Vietnam "understanding" ads, determine the interest groups to advertise at the same time help customers more customized ad optimization and cost:

• Display ads within a certain time period

• Display advertising messages in accordance with selected keywords

• Display ads by regional, national or even global.

• Norm advertising budget by day, by stages.

Outstanding benefits of Google AdWords advertising

• Target the right customers: Your ad will show when users search for keywords related to the products and services they supply side.

• Low cost, high efficiency: The ads appear when users search for products / services you, every customer to your website is also 1 prospect.

• Display ads after 5 minutes: This helps to promote products / services you, reach potential customers quickly as possible.

Google calculates the cost of certain keywords like?

The cost for each keyword, Google will be auctioned between the sponsor (advertising):

• The high bid + high ad quality score -> Location appearance and level of advertising appearing elements.

• Score = The optimal quality of advertising + Ratio Click / frequency of occurrence (CTR).

• The price paid by the advertiser in position 1 is the auction price of the advertisers appearing at No. 2.

• Costs for keywords directly proportional to the level of competition, highly competitive - high prices, less competition - lower prices.
Cost pay per click depends what turns?

Cost pay per click advertising depends largely on the quality score (Quality Score). High quality point show your ads better, and the cost to pay per click advertising will be lower. Here are the factors that affect the cost of pay per click advertising:

• The competitiveness of the keywords in adwords ads.

• The level of optimization for the ad campaign.

• The level of optimization for display advertising.

• The link between advertising keywords and ad keywords.

• The content of the landing page when customers click on.

• The number of click keywords in 1 point.

Thanks to the ability to customize extremely flexible advertising, Google Adwords is the top choice in the advertising campaign, helps enterprise customers can be driven extremely effective.

No method can put advertising messages reach customers faster with Adwords and also hard to find the governance model and simple yet so effective. Keyword advertising on Google Adwords has tremendous advantages that no other marketing plan can bring rapid and effective as it specifically.

Immediately apply effective forms of advertising into your business to achieve conversion rates as expected!